The Simple Folk

We list The Simple Folk on 7 of our 25 baby clothing pages: bodysuits, rompers, pants, tops, dresses, sweaters, hats. For every type we open the brand's own site, pick one real product as the example, and write down its name, regular price, sizes and fabric the way the brand states them. For example, its bodysuits example is the The Ribbed Long-Sleeve Onesie Baby at $30; its rompers example is the The Stone Romper Baby at $78; its pants example is the The Daily Legging Baby at $58. Each type name above links to a page where every brand that makes that piece is listed together, with its price tier, sizes and fabrics.

The Simple Folk is sold through: Own site (thesimplefolk.co). The brand's own site is thesimplefolk.co. We class The Simple Folk as "boutique / indie", which describes the kind of company it is, not its quality. Every example on this page links straight to that product, so you land on the item and not on a search page. The prices we show are regular prices read on the day we checked. Stores run sales often, so the price at checkout can be lower than the one shown here. Stock and sizes change by season, and a print we link to may sell out; the same style usually comes back in a new color or print.

Most The Simple Folk listings we checked give the size range as: 0-3 months to 12-18 months (The Daily Cardigan Baby). Sizes differ by piece. The bodysuits example is listed in 0-3 Months, 3-6 Months, 6-9 Months, 9-12 Months, 12-18 Months, 18-24 Months. The rompers example is listed in 0-3 months, 3-6 months, 6-9 months, 9-12 months, 12-18 months, 18-24 months. Baby sizes are not standard from brand to brand. Two brands can put the same age on the label and cut the garment to different weights and lengths, and some brands size by height in centimeters instead of by months. Go by The Simple Folk's own size chart, which gives the weight and length each size is made for, and compare it with your baby's current measurements instead of age alone. We do not test fit, so we do not say whether a brand runs small or large.

The fabrics The Simple Folk names most often on the listings we checked: 100% organic cotton knit (Daily Cardigan Baby). On the product pages, the bodysuits example lists "100% organic cotton" and the rompers example lists "100% organic cotton denim". The Simple Folk states GOTS and OEKO-TEX certification on at least one product we checked. A certificate covers the specific product or fabric it is issued for, so look for it on the page of the item you are buying. Where we show "organic", that is the brand's own wording. Fabric can change between styles and seasons, so read the fiber content on the product page before you buy.

Regular prices on the The Simple Folk examples we checked run from $24 (The Boxy Tee Baby) to $78 (The Stone Romper Baby). We place The Simple Folk in the mid-range tier. The tier compares a brand's regular prices with the other brands we list; it is not a judgment of quality. A regular price is the full price the brand lists. We never record a sale price, because sales start and end without notice and would make brands look cheaper or dearer than they usually are. The "Where The Simple Folk prices sit" section on this page shows each priced example against the same piece from every other brand we list.

The Simple Folk is based in United Kingdom. On ownership, our note reads: Independent. We class it as "boutique / indie". Where a company is based is not the same as where its clothes are made. We do not label any brand as made in a particular country unless the brand states it for the product. To check whether The Simple Folk has recalled a product, search the brand name on the CPSC recall list. Cribpicks is not affiliated with or endorsed by The Simple Folk. Brand names belong to their owners. For every type we open the brand's own site, pick one real product as the example, and write down its name, regular price, sizes and fabric the way the brand states them.